It’s hard to believe that we are just a couple of days from moving into the hot, sweltering days of Summer in Atlanta. With June just around the corner, I didn’t want to miss the opportunity to send a quick note with some updates on me and the projects you (may) know I work on. … [Read more…]
A while back I briefly discussed some of the things you may want to consider when taking your email marketing international. I could dive into the obvious differences and probably should provide you with some back story but for now I will just get straight to the point. When considering your international email marketing strategy, … [Read more…]
Big Boom, the idea Group, is proud to announce local e-Marketing seminars in Atlanta. These events will begin in March, and are open to anyone who is interested in learning about e-Marketing. If you own a small to medium sized business, or just want to know what e-marketing is all about, then this is the … [Read more…]
Hello all. I just wanted to let everyone know that starting in March Dre Barnes, and I, will begin to give seminars and workshops on e-Marketing. If you own a small to mid-sized business, or just want to know what e-marketing is all about, then this is the event for you. We will start with … [Read more…]
I recently visited one of my favorites sites for e-marketers and ran across and article entitled; “Why email marketing doesn’t work!” My first reaction was to jump on the defensive, because as an email marketing professional, I take great offense to such an absurd statement. After realizing that the article was merely a plug for … [Read more…]
Apparently, retailer are hoping that Americans will spend 60 billion dollars on post holiday season sales. One estimate is that nearly 24 billion of that will come from cashing in gift cards. The only question I have is; “When are they going to spend it?” Many are focusing on cutting prices and capitalizing on the … [Read more…]
Absurd. Right? Well, I recently jotted down some of the reasons I originally started to use email and compared it to the reasons I joined a few social networks. I soon discovered that the fundamental reasons I use social networks, is very similar to the original reasons I use email. Before social networks, people would … [Read more…]